@font-face{font-family:BarlowSC;src:url('./assets/barlow-600.woff2') format('woff2');font-weight:600;font-display:swap}
@font-face{font-family:SourceSans;src:url('./assets/source-400.woff2') format('woff2');font-weight:400;font-display:swap}
@font-face{font-family:Newsreader;src:url('./assets/newsreader-pl.woff2') format('woff2');font-weight:400 700;font-style:normal;font-display:swap}
@font-face{font-family:Manrope;src:url('./assets/manrope-pl.woff2') format('woff2');font-weight:400 800;font-style:normal;font-display:swap}
:root{--paper:#f1f0eb;--paper-2:#e8e5dd;--ink:#11110f;--muted:#69675f;--brick:#a94732;--brick-dark:#7d2f21;--brass:#d1a242;--line:rgba(17,17,15,.16);--display:BarlowSC,"Arial Narrow",sans-serif;--body:SourceSans,Arial,sans-serif}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--body);font-size:17px;line-height:1.55;-webkit-font-smoothing:antialiased}a{color:inherit;text-decoration:none}img{display:block;max-width:100%}.skip{position:fixed;left:16px;top:-80px;z-index:100;background:#fff;padding:12px 18px}.skip:focus{top:16px}
.topbar{height:82px;padding:0 4vw;border-bottom:1px solid var(--line);display:flex;align-items:center;justify-content:space-between;gap:30px;background:rgba(241,240,235,.96);position:sticky;top:0;z-index:20;backdrop-filter:blur(16px)}.agency{display:inline-flex;align-items:center;gap:10px;font-family:var(--display);font-size:19px;letter-spacing:.04em;text-transform:uppercase}.agency i{width:30px;height:30px;display:grid;place-items:center;background:var(--ink);color:var(--paper);font-style:normal}.topbar nav{display:flex;gap:34px;font-size:14px}.topbar nav a{color:var(--muted)}.topbar nav a:hover{color:var(--ink)}.top-cta{border:1px solid var(--ink);padding:11px 16px;font-family:var(--display);font-size:13px;letter-spacing:.06em;text-transform:uppercase}.top-cta:hover{background:var(--ink);color:#fff}
.hero{max-width:1540px;margin:auto;min-height:690px;padding:100px 5vw 90px;display:grid;grid-template-columns:minmax(0,1fr) 360px;gap:10vw;align-items:center}.eyebrow,.story-kicker,.mini{margin:0 0 22px;color:var(--brick);font-family:var(--display);font-size:13px;letter-spacing:.12em;text-transform:uppercase}.hero h1,.section-head h2,.evidence h2,.next-step h2{margin:0;font-family:var(--display);font-size:clamp(60px,7vw,112px);font-weight:600;line-height:.91;letter-spacing:-.02em;text-transform:uppercase}.hero h1 em,.evidence h2 em{color:var(--brick);font-style:normal}.lead{max-width:760px;margin:38px 0 0;color:#45433e;font-size:21px;line-height:1.55}.hero-actions{display:flex;align-items:center;gap:30px;margin-top:42px}.button{display:inline-flex;align-items:center;justify-content:center;gap:24px;min-height:54px;padding:13px 22px;font-family:var(--display);font-size:14px;letter-spacing:.08em;text-transform:uppercase}.button.primary{background:var(--brick);color:#fff}.button.primary:hover{background:var(--brick-dark)}.text-link{font-family:var(--display);font-size:13px;letter-spacing:.06em;text-transform:uppercase;border-bottom:1px solid currentColor}.hero-summary{padding:40px;border-left:1px solid var(--line)}.summary-no{display:block;color:var(--brick);font-family:var(--display);font-size:112px;line-height:.8}.hero-summary>p{margin:18px 0 26px;font-family:var(--display);font-size:22px;text-transform:uppercase}.hero-summary ul,.story-copy ul{margin:0;padding:0;list-style:none;color:var(--muted)}.hero-summary li,.story-copy li{padding:10px 0;border-top:1px solid var(--line)}
.principles{max-width:1540px;margin:auto;padding:0 5vw 110px;display:grid;grid-template-columns:repeat(3,1fr)}.principles article{padding:34px 3vw;border-top:1px solid var(--ink);border-right:1px solid var(--line)}.principles article:first-child{padding-left:0}.principles article:last-child{border-right:0}.principles span,.story-index{color:var(--brick);font-family:var(--display);font-size:13px;letter-spacing:.1em}.principles h2{margin:30px 0 10px;font-family:var(--display);font-size:30px;text-transform:uppercase}.principles p{margin:0;color:var(--muted)}
.showcase .story-index{color:var(--brass)}
.showcase{background:var(--ink);color:#f4f2ec;padding:120px 0 140px;overflow:hidden}.section-head{max-width:1540px;margin:0 auto 110px;padding:0 5vw;display:grid;grid-template-columns:1fr 440px;gap:7vw;align-items:end}.section-head h2{font-size:clamp(54px,6.3vw,98px)}.section-head>p{color:#aaa79e;font-size:19px}.eyebrow.dark{color:var(--brass)}.screen-story{max-width:1540px;margin:0 auto 180px;padding:0 5vw;display:grid;grid-template-columns:380px minmax(0,1fr);gap:6vw;align-items:start}.story-copy{position:sticky;top:130px;padding-top:18px}.story-kicker{margin:20px 0 12px;color:var(--brass)}.story-copy h3{margin:0 0 25px;font-family:var(--display);font-size:44px;line-height:1.03;text-transform:uppercase}.story-copy>p:not(.story-kicker){color:#aaa79e;font-size:18px}.story-copy ul{margin-top:30px;color:#d5d2c9;font-size:15px}.device{display:block;background:#d7d3ca;box-shadow:0 35px 90px rgba(0,0,0,.35)}.device-bar{height:38px;padding:0 16px;display:flex;align-items:center;gap:7px;background:#dedbd4;color:#79766f}.device-bar i{width:8px;height:8px;border:1px solid #77736b;border-radius:50%}.device-bar b{margin-left:10px;font-size:10px;font-weight:400}.device.desktop img{width:100%;height:auto}.device.desktop.tall{max-width:880px;margin-left:auto}.device.phone{position:relative;width:min(430px,100%);margin:auto;padding:13px 9px 11px;border:1px solid #5d5b55;border-radius:34px;background:#181816;overflow:hidden}.device.phone img{border-radius:22px}.phone-speaker{position:absolute;z-index:2;top:19px;left:50%;width:72px;height:8px;border-radius:9px;background:#151513;transform:translateX(-50%)}.mobile-story{grid-template-columns:minmax(330px,500px) 430px;justify-content:center;align-items:center}.mobile-story .story-copy{position:static}.final-screen{margin-bottom:0}
.evidence{max-width:1540px;margin:auto;padding:130px 5vw}.evidence-intro{display:grid;grid-template-columns:1.15fr .85fr;column-gap:8vw;align-items:end}.evidence-intro .eyebrow{grid-column:1/-1}.evidence h2{font-size:clamp(56px,6.2vw,94px)}.evidence-intro>p:last-child{color:var(--muted);font-size:19px}.metrics{display:grid;grid-template-columns:repeat(3,1fr);margin-top:95px;border-top:1px solid var(--ink);border-bottom:1px solid var(--line)}.metrics article{padding:38px 30px;border-right:1px solid var(--line);display:flex;gap:20px;align-items:flex-end}.metrics article:last-child{border-right:0}.metrics strong{font-family:var(--display);font-size:72px;line-height:.75;color:var(--brick)}.metrics span{max-width:190px;color:var(--muted);font-size:14px}.outcome-grid{display:grid;grid-template-columns:repeat(3,1fr);margin-top:90px;gap:30px}.outcome-grid article{padding:34px;background:var(--paper-2)}.outcome-grid .mini{margin-bottom:36px}.outcome-grid h3{margin:0 0 16px;font-family:var(--display);font-size:30px;line-height:1.08;text-transform:uppercase}.outcome-grid p:last-child{color:var(--muted)}
.next-step{padding:120px 5vw 130px;background:var(--brick);color:#fff;text-align:center}.next-step .eyebrow{color:#fff}.next-step h2{font-size:clamp(60px,7vw,108px)}.next-step>p:not(.eyebrow){max-width:720px;margin:30px auto 35px;color:#f0d9d2;font-size:19px}.button.light{border:1px solid #fff;background:#fff;color:var(--brick)}footer{min-height:110px;padding:28px 4vw;display:grid;grid-template-columns:auto 1fr auto;gap:40px;align-items:center;border-top:1px solid var(--line)}footer p{margin:0;text-align:center;color:var(--muted);font-size:13px}footer>a:last-child{font-family:var(--display);font-size:12px;text-transform:uppercase}
@media(max-width:1050px){.topbar nav{display:none}.hero{grid-template-columns:1fr}.hero-summary{max-width:520px}.section-head,.evidence-intro{grid-template-columns:1fr}.screen-story{grid-template-columns:1fr}.story-copy{position:static;max-width:650px}.screen-story{gap:50px}.desktop-story .device{grid-row:2}.mobile-story{grid-template-columns:minmax(280px,420px) minmax(280px,430px)}.metrics,.outcome-grid{grid-template-columns:1fr}.metrics article,.outcome-grid article{border-right:0}.principles{grid-template-columns:1fr}.principles article{padding-left:0;border-right:0}}
@media(max-width:720px){body{font-size:16px}.topbar{height:68px;padding:0 20px}.agency{font-size:16px}.top-cta{padding:9px 11px;font-size:11px}.hero{min-height:0;padding:72px 24px 78px;gap:60px}.hero h1{font-size:55px}.lead{font-size:18px}.hero-actions{align-items:flex-start;flex-direction:column}.hero-summary{padding:30px 0 0;border-left:0;border-top:1px solid var(--line)}.principles{padding:0 24px 80px}.showcase{padding:85px 0 100px}.section-head{padding:0 24px;margin-bottom:80px}.section-head h2{font-size:49px}.screen-story{padding:0 24px;margin-bottom:120px}.story-copy h3{font-size:38px}.mobile-story{grid-template-columns:1fr}.mobile-story .device{grid-row:2}.device.phone{width:min(360px,100%);border-radius:28px}.evidence{padding:85px 24px}.evidence h2{font-size:49px}.metrics{margin-top:60px}.metrics article{padding:28px 0}.outcome-grid{margin-top:60px}.next-step{padding:85px 24px}.next-step h2{font-size:52px}footer{grid-template-columns:1fr;text-align:center}footer .agency{justify-content:center}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
.device-bar{color:#56534d}.next-step>p:not(.eyebrow){color:#fff}
.device.phone img{width:100%;height:auto}
.open-note{display:inline-block!important;margin-top:26px!important;color:var(--brass)!important;font-family:var(--display);font-size:12px!important;letter-spacing:.08em;text-transform:uppercase;border-bottom:1px solid currentColor}

/* Editorial hospitality typography: expressive headlines, quiet reading text,
   condensed utility labels. Layout and the four approved renders stay intact. */
:root{--editorial:Newsreader,Georgia,serif;--body:Manrope,Arial,sans-serif;--utility:BarlowSC,"Arial Narrow",sans-serif}
body{font-family:var(--body);font-size:16px;line-height:1.68;letter-spacing:-.012em}
.hero h1,.section-head h2,.evidence h2,.next-step h2{font-family:var(--editorial);font-weight:500;line-height:.9;letter-spacing:-.05em;text-transform:none}
.hero h1 em,.evidence h2 em{font-style:italic;font-weight:400}
.principles h2,.story-copy h3,.outcome-grid h3{font-family:var(--editorial);font-weight:500;line-height:1.02;letter-spacing:-.035em;text-transform:none}
.principles h2{font-size:34px}.story-copy h3{font-size:50px}.outcome-grid h3{font-size:34px}
.lead,.section-head>p,.evidence-intro>p:last-child,.next-step>p:not(.eyebrow){letter-spacing:-.018em;line-height:1.62}
.lead{font-size:20px}.story-copy>p:not(.story-kicker){line-height:1.7}
.summary-no,.metrics strong{font-family:var(--editorial);font-weight:500;letter-spacing:-.06em}
.eyebrow,.story-kicker,.mini,.agency,.top-cta,.button,.text-link,.hero-summary>p,.principles span,.story-index,.device-bar,.open-note,footer>a:last-child{font-family:var(--utility);letter-spacing:.11em}
.topbar nav{font-family:var(--body);font-weight:600;letter-spacing:-.01em}
.button{font-size:13px}.open-note{font-size:11px!important;letter-spacing:.13em}
@media(max-width:720px){.hero h1{font-size:58px}.section-head h2,.evidence h2{font-size:52px}.story-copy h3{font-size:43px}.next-step h2{font-size:55px}}